Benrus - The Dial-O-Rama is a collector favorite and one of the most recognized direct readers. BENRUS had mastered putting them into circular cases in the 1950s. Thank you to @patina_potato for
Vintage Benrus Dial O Rama Benrus Presentation Case Benrus - Etsy Israel
Benrus-Dial-O-Matic Problem - Watch Repairs Help & Advice - Watch Repair Talk
Benrus Dial O Rama 33mm For Parts Repair No Crown Non Runner Wristwatch LH314 | eBay